For founders who think brand-first

Anyone can build. Few build a brand.

In the age of AI, anyone can build a product. 100xBrands is where founders learn branding, get it built, and grow together.

Learn · Build · Connect

Learn from the brands people choose. New breakdowns every week on Instagram

Branding Breakdown: Rolex Branding Basics: Identity vs Image Branding Breakdown: Volvo Branding Basics: Brand Architecture Branding Breakdown: Cadbury Branding Basics: Brand vs Business Branding Breakdown: Duolingo Branding Breakdown: Liquid Death
Why 100xBrands

Building is easy now. Brands are the long game.

AI lets anyone build an app, a product, even a company in days. Anyone can build an average brand. An extraordinary one takes the wisdom of branding: knowing what a brand really is, and that it's a long game, not a quick hack. Very few places teach founders to think that way. That's why 100xBrands exists.

Learn. Build. Connect.

One place to think brand-first, from your first idea to your hundredth customer.

Free · every week

Learn

Breakdowns, tips, tools and techniques that teach you to think brand-first.

  • Branding Breakdown and Branding Basics
  • Frameworks and templates you can use
  • Founders' Cohort: applications soon
Start learning on Instagram →
Open now

Build

Get your brand built with us: strategy, identity, packaging, web and motion.

  • For founders ready to invest in their brand
  • Project-based, with a clear proposal
Work with us →
Coming soon

Connect

Meet founders who are building brands. Share work, collaborate and grow together.

  • The weekly Brand Memo
  • Live AMAs and brand reviews
Join the waitlist →

When you're ready, we'll build it with you.

Pick one piece or the whole brand. Every project starts with strategy, so everything you put out says the same thing.

Brand Audit

What's holding us back?

A teardown and the fixes that matter most.

Brand Strategy

Why should people choose us?

Positioning, story and voice.

Visual Identity

How should we look?

Logo, colour, type and a system that scales.

Packaging

How do we stand out?

Packs that win on the shelf and in the feed.

Website

How do we convert?

Sites that explain, convince and convert.

Social Templates

How do we stay consistent?

On-brand templates for every day.

Campaigns

How do we launch loud?

Launches with one clear idea.

Motion Videos

How do we tell our story?

Films in the style you see here.

How a project works.

01

Tell us about your brand

Fill in the form below. It takes two minutes.

02

Discovery call

A 30-minute call to understand your goals and fit.

03

Proposal and kickoff

A clear scope, timeline and quote, then we start.

Start a project

Tell us what you're building.

We reply by email within 2 working days.

Project budget
What do you need? (pick any)

Not ready for a project? Learn with us.

Build it yourself in the cohort, or grow with other founders in the community.

Applications soon

Founders' Cohort

A live, small-group program to build your brand foundation before (or right after) you launch.

  • Positioning, story and brand voice
  • Naming and visual direction
  • A designer-ready brief you can act on
Coming soon

Founders' Community

A community of founders and brand builders who learn, share work and grow together.

  • The weekly Brand Memo and templates
  • Live AMAs and brand reviews
  • Founders and builders to learn from
Waitlist

Be first in.

One email when it opens. No spam.

I'm interested in

Questions, answered.

What's the minimum project budget?

Projects start at ₹50,000. You'll get a clear quote, based on your scope, after the discovery call.

Do you work with founders who haven't launched yet?

Yes. Building brand-first from day one is what we're here for. If a full project isn't right yet, the founders' cohort is built for exactly that stage.

How long does a project take?

It depends on the scope. We share a clear timeline in the proposal before anything starts.

Can I pick just one service?

Yes. You can start with a single service, like an audit or a visual identity, or have us build the whole brand.

When do the cohort and community open?

Soon. Join the waitlist and we'll email you the moment applications open.

Don't just run another company. Build a brand.

Tell us what you're building. We'll show you how to make people choose it.

Start a project →